Policies and Procedures

V. FUND ADMINISTRATION
F. UNIVERSITY POLICIES ON NAMING OPPORTUNITIES


POLICY: V.F.
Effective Date: 07/01/05
Last Modified: 07/22/05

The purpose of this section is to establish general policy guidance for naming opportunities during the years of a comprehensive capital campaign. When questions or problems arise regarding any of the following guidelines, the UGA Gift Acceptance Committee (as appointed by the President and consisting of the Senior Vice President for External Affairs and others) shall be consulted. In the event of any disagreement within that committee, the President shall be the final on-campus arbiter.

Establishing Names for Buildings, Facilities, and Streets

Authority to name buildings, facilities and streets rests with the Board of Regents of the University System of Georgia. The following policy shall apply to the naming of all physical facilities and streets on all campuses within the University System of Georgia (BOR Policies Section 900). The term "physical facility" is intended to include buildings of all types, as well as all sports facilities. It is also intended to include all outdoor areas that may not have physical walls but are nonetheless identifiable areas of campus landscape, such as quadrangles, gardens, lakes, recreation fields, etc.

In order to allow for the individual being honored to enjoy and take part in the honor when it is bestowed, the Board of Regents will allow facilities and streets to be named after a living individual if the person to be honored has provided outstanding service to the institution, to the nation, or to society, and has served with distinction.

When naming is to honor a person for outstanding and distinguished service as a public servant, that person must have been disassociated from employment by the University System or from state or federal government for a least two years prior to the naming.

In light of the fact that every institution within the University System is different, "outstanding service" is intended, to a certain extent, to be a flexible standard. Each naming situation must be judged on its own merits after taking into account the facts that are relevant to the person being honored and the institution involved. The president of each institution shall endeavor to ensure that the proposed naming is consistent with the interests of the institution and the University System and that the value of service warrants the action proposed.

Procedures for Naming Buildings, Facilities, and Streets

When it appears that a contribution to benefit the University of Georgia will result in a request to name a building, a facility or a portion of a facility or a street for a donor or other individual, the Senior Vice President for External Affairs should be notified. A profile of the donor(s) and those being honored if not the donors(s), the area of interest with any proposed stipulations, and information about how the gift will be paid should be provided

After review by the Central Development Office, the information will be forwarded to the Senior Vice President for External Affairs. The Senior Vice President for External Affairs will discuss the potential naming with appropriate University officials including the President and Cabinet. After internal approvals, the President will submit the proposed naming to the Chancellor of the Board of Regents or his designee, who will then submit the recommendations to the Board of Regents for their approval. The President and Cabinet will approve the naming of portions of facilities.

If the related gift is accepted and managed outside of the University, then upon written commitment by the donor(s) and approval of the Board of Regents, if required, the Board of Trustees of the managing entity will be notified of the naming.

Once a naming is approved by the Cabinet and the Board of Regents (if required), it is customary to have a ceremony or event announcing and celebrating such naming. Such recognition ceremonies or events are of institutional and Board of Regents interest and must be handled in an appropriate manner. Notice must be given to the Senior Vice President for External Affairs before any such recognition event is scheduled or planned to assure institution wide coordination.

Establishing Names for Colleges, Schools, Departments, Programs, Centers, etc..

When it appears that a contribution to benefit the University of Georgia will result in a request to name a college, school, department, program, center, etc., the Central Development Office shall be notified. A profile of the donor(s) and those being honored if not the donor(s), the area of interest with any proposed stipulations, and information about how the gift will be paid should be provided with the notification. After review by the Central Development Office, the information will be forwarded to the Senior Vice President for External Affairs. The Senior Vice President for External Affairs will discuss the potential naming with appropriate University officials including the President and Cabinet. After internal approvals, the President will submit the proposed naming of a college or school to the Chancellor of the Board of Regents or his designee, who will then submit the recommendations to the Board of Regents for their approval.

The President and Cabinet will approve the naming of programs, centers, etc.

If the related gift is accepted and managed outside of the University, then upon written commitment by the donor(s) and approval of the Board of Regents, if required, the Board of Trustees of the managing entity will be notified of the naming.

Once a naming is approved by the Cabinet and the Board of Regents (if required), it is customary to have a ceremony or event announcing and celebrating such naming. Such recognition ceremonies or events are of institutional and Board of Regents interest and must be handled in an appropriate manner. Notice must be given to the Senior Vice President for External Affairs before any such recognition event is scheduled or planned to assure institution wide coordination.

Contribution Guidelines for Buildings, Facilities, Programs, Centers, etc.

In order for a building, facility, program, or center to be named based upon a contribution, the gift will comply with the following guidelines:

1. The gift must be in irrevocable form to be paid over a period of no longer than five years based upon a signed pledge commitment.

2. Unless the gift is necessary to fund the immediate construction of a facility to be named, the gift may be used to establish a program endowment restricted to a department or program of the donor’s(s’) choosing.

3. If a department is to be named, a restricted program endowment supporting that department may be necessary.

4. Generally, deferred gifts, including, but not limited to, gifts such as life insurance, CRTs, CGAs, and bequests are not to be used for current naming opportunities. Discussion should be made with the interested donor(s) discussing the possible naming opportunities that may be available when the gift is actually received (booking of a deferred gift does not give rise to a current naming opportunity).

5. It is the general practice of the University of Georgia to not formally request a final naming approval from either the University Cabinet or the Board of Regents until such time as at least 50% of the total naming opportunity value has been received.

Named Faculty Position Endowment Funds

To establish an endowment for a faculty position, a formal written agreement between the donor(s), the University and any Foundation managing the endowment must be executed which outlines the objectives of the endowment fund. In establishing a named endowment fund, the principal must be sufficient to meet the stated objectives of the endowment agreement.

Final authority to establish a Specially Designated Faculty Position rests with the Board of Regents. In order to establish a Specially Designated Faculty Position, recommendations for these positions must be made to the Board of Regents. These recommendations shall be made through the Chancellor to the Board. The recommendations will be referred to the Finance and Business Operations Committee and the Education, Research and Extension Committee for their review before the final action of the Board.

No endowed chair, professorship or fellowship will be established or announced without prior approval of the Board of Regents, and no initial appointment will be made to a chair, professorship or fellowship without prior approval by the Board.

Once a named faculty endowment position is approved by the Board of Regents, it is customary to have a ceremony or event announcing and celebrating such naming. Such recognition ceremonies or events are of institutional and Board of Regents interest and must be handled in an appropriate manner. Notice must be given to the Senior Vice President for External Affairs before any such recognition event is scheduled or planned to assure institution wide coordination.

REMOVAL OF NAMES FROM BUILDINGS, FACILITIES, STREETS, PROGRAMS, CENTERS, ETC.

Unfortunately, there may be situations under which a name already associated with Buildings, Facilities, Streets, Programs, Centers, etc. may need to be removed. In these situations, the final authority for the decision to remove the name rests with the entity that initially had authority to associate the name.

Removal of Names from Buildings, Facilities, and Streets

As authority to name buildings, facilities and streets rests with the Board of Regents of the University System of Georgia, so does the authority and responsibility to remove a name. The following policy shall apply to the removal of a name from all physical facilities and streets on all campuses within the University of Georgia.

Circumstances may dictate that the parameters under which a name was bestowed on a building, facility or street within the University of Georgia have changed to the extent that consideration must be given to removing the name. As the naming honor is based on a flexible standard regarding “outstanding service to the University of Georgia, to the nation, or to society,” new information may become available that changes the complexion of the original decision. This new information may include, but not be limited to, the failure of a financial commitment to be satisfied or the reemployment of an individual whose name is on a building, facility or street. The new information also may cover certain personal aspects of an individual or corporation for which a building, facility or street is named.

As these cases are extremely sensitive, it is the policy of the University of Georgia to judge each naming removal situation on its own merits. No decision shall be made without taking into account all of the facts that are relevant to the decision. The President of the University of Georgia shall endeavor to ensure that the removal of the name is consistent with the interests of the University of Georgia and the University System.

Procedures for the Removal of Names from Buildings, Facilities, and Streets

When it appears that there may be reason to consider the removal of a name at the University of Georgia on a building, a facility or a portion of a facility or a street, the Senior Vice President for External Affairs should be notified. The original naming history and all salient circumstances surrounding the recommendation of the removal of the name shall be provided to the Senior Vice President for External Affairs.

The Senior Vice President for External Affairs will discuss the removal of the name with appropriate University officials including the President and Cabinet. In the case of a building, facility or street, after internal approvals, the President will submit the proposed removal of the name to the Chancellor of the Board of Regents or his designee, who will then submit the recommendations to the Board of Regents for their approval. The President and Cabinet will approve the removal of a name from portions of facilities.

Removal of Names from Colleges, Schools, Departments, Programs, Centers, etc.

When it appears that there may be reason to consider the removal of a name at the University of Georgia from a college, school, department, program, center or other naming within the University of Georgia, the Senior Vice President for External Affairs should be notified. The original naming history and all salient circumstances surrounding the recommendation of the removal of the name shall be provided to the Senior Vice President for External Affairs.

The Senior Vice President for External Affairs will discuss the removal of the name with appropriate University officials including the President and Cabinet. In the case of a college or school, after internal approvals, the President will submit the proposed removal of the name to the Chancellor of the Board of Regents or his designee, who will then submit the recommendations to the Board of Regents for their approval.

The President and Cabinet will approve the removal of a name from a department, program, center or other naming not otherwise covered under this section.

Suggested Gift Amounts

To name a... Suggested Gift Amount
Building  
New
At least 1/3 cost, but determined according to scale.
Existing
At least 1/3 of the private fund-raising goal.
College/School Unit

$10,000,000-20,000,000 (At least ¾ of the endowment must be unrestricted to ensure flexibility for the overall enhancement of the college, school or unit.)

Department/Center/Institute $2,000,000-10,000,000 (At least ¾ of the endowment must be unrestricted to flexibility for the overall enhancement of the academic department, center, or institute.)
Lecture Halls, Concert Halls, and Auditoria  
New
At least 1/3 cost, but determined according to scale.
Existing
$100,000 minimum but determined according to scale.                                                                                               
Classroom, Conference Room, Seminar Rooms $100,000
Exterior Spaces, Courtyards  
New
At least 1/3 cost, but determined according to scale.
Existing

$250,000 minimum but determined according to scale.

 


This page was last updated on Thursday, February 8, 2007 06:24 PM EST