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Newsmakers |
Negative impact Advertising and public relations professor Spencer Tinkham was interviewed by the Christian Science Monitor for a story on media coverage of the current presidential campaign. “Negative information inherently has a greater impact,” he said. “It is remembered longer. Positive messages take a lot of repetition and multiple exposures to sink in.” Looking for AVM The Charlotte Observer, in a story also carried by the Kansas City Star and elsewhere, reported extensively on the attempt to find the cause of avian vacuolar myelinopathy, or AVM, a neurological disease that is killing bald eagles. Much of the research has been done by the Southeastern Cooperative Wildlife Disease Study at UGA’s College of Veterinary Medicine. “Until we know exactly what it is, there seems to be very little we can rule out,” said John Fischer, SCWDS director. Tolerable dioxins The San Jose Mercury News talked to several food scientists, including UGA Food Safety Center director Michael Doyle, about the safety of the U.S. food supply. One issue was the safety of farm-raised salmon. “From the public health perspective, I’m not saying we should pump dioxins into fish,” Doyle said, “but the actual levels are still below what’s considered to be a tolerable level.” The story also ran in the Fort Wayne (Ind.) News Sentinel. Doyle was also interviewed by the Chicago Sun Times, for a story that ran there and in other newspapers, about an invention of a Florida State University chemist. The hand-held device is designed to allow consumers to test foods for spoilage. Doyle said the idea was interesting but might be too limited in actual use. “It sounds very food-specific,” he said. Overestimating the canine touch Changing the language |
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