FindingsMarch 1999: Vol. 78, No. 2

UGA's impact on local economy: $966M/yr!

Cha-Ching! A recent study reports that UGA's impact on the Athens economy amounts to $966 million annually.

"Faculty and staff salaries and, secondly, student spending are the leading contributors to the Athens economy," says Jeff Humphreys, the study's lead author and director of economic forecasting in the Terry College of Business. "More than one out of every five jobs held by local residents owes its existence to UGA-related spending."

The study reports that athletic visitor spending totals an estimated $12.8 million locally each year; football fans generate $11.4 million, and basketball and gymnastics fans contribute a combined $1.4 million.

Humphreys used a statistical device called a multiplier to trace the ripple effect of every UGA dollar. When a student eats at a local restaurant, a portion of the tip might be re-spent locally by the server, and a portion of the bill may resurface at an Athens food wholesaler. Tracing this process, Humphreys calculated that out of every UGA dollar spent locally, 44 cents is rechanneled into the Athens economy.

Spending per student averaged $2,490 per quarter—not including tuition and fees—bringing student spending in Athens to a $221 million total during the 1997-98 fiscal year.

David Dodson

Hot Zone for bacteria: the kitchen

When the press writes about food safety, it's safe to bet UGA's oft-quoted Mike Doyle will be a prime source. Ordinarily, Doyle is called upon to discuss the latest research into e.coli poisoning, a specialty of both his and UGA's Center for Food Safety and Quality Enhancement. But recently the New York Daily News asked him about a breeding ground for bacteria most people overlook: the kitchen, where teeming masses of bacteria can be found, even in the cleanest of homes.

"The cutting board is a hot spot, the sink is like a cesspool, and the sponge is a disaster area," Doyle told the newspaper. At GM's request, he offered these tips for reducing the bacteria population in your kitchen:

Stacie Sutton

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